What is Brújula PR?
Brújula PR is a boutique communication and public relations agency that puts all its power, knowledge, and experience at the service of the brands it works with. The goal? Helping those brands achieve their objectives by turning communication into a key asset of their business strategy. Proactive and agile, with a 360º vision, Brújula PR identifies communicative opportunities and manages them with a forward-looking approach to empower brands and boost their reputation and influence.
The Main Benefit: Influencing and Gaining Market Trust
At its core, Brújula PR specializes in strategic communication that truly empowers brands. The agency focuses on delivering results by crafting and executing effective strategies with a comprehensive 360º communication vision. Here are some key figures that highlight their impact:
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Comprehensive Services Tailored to Your Needs
Brújula PR offers a wide range of services designed to cover every aspect of communication and public relations. Whether it’s corporate communication or digital marketing, the agency has it covered:
- Corporate Communication: Strategy, Reputation, and Positioning
- Product Communication: Launch of Products and Services
- Media Relations: Strategic Meetings with Journalists
- Startup Communication: Launch, Positioning, and Scaleup
- Public Relations: Opinion Leaders, Influencers, and Stakeholders
- Events: Conceptualization, Planning, and Coordination
- Crisis Communication: Reputation Management and Risk Maps
- Sustainability: Development of Plans and Strategic Alliances
- Digital Marketing and Audiovisuals: Strategy, Positioning, and Videos
Who is Behind Brújula PR?
The founder and director, Mar Escudero, believes in the power of media to amplify a brand’s strengths. “When a media outlet disseminates our strengths, the message always acquires greater credibility than that transmitted by the company itself through any other dissemination channel.” This philosophy drives the agency’s approach to communication and public relations.
The Three Steps to Success
Brújula PR follows a clear, effective process to ensure great impact in key dissemination channels. It’s simple but powerful:
- Knowing Your Brand and the Market: Analyzing communication opportunities and tailoring them to your brand’s needs.
- Being Effective and Proactive: Designing the most effective strategy based on what, how, when, and why — all aligned with business interests.
- Achieving Great Results: Influencing the media so your company influences the market.
Project Impact and Alignment with Sustainable Development Goals (SDGs)
- SDG 9: Industry, Innovation, and Infrastructure – through strategic communication that fosters innovation and growth.
- SDG 12: Responsible Consumption and Production – by promoting sustainability plans and strategic alliances.
- SDG 17: Partnerships for the Goals – building strong networks with opinion leaders, influencers, and stakeholders.
Why Choose Brújula PR as Your Launch Platform?
With a team boasting over 20 years of experience in communication, Brújula PR offers a launch platform that’s ready to take your brand to new heights. The agency’s proactive, forward-thinking approach ensures that communication is not just a tool but a strategic asset that drives reputation, influence, and ultimately, business success. So, shall we fly?
