What is This Project All About?
Since ’97, this brand has been the home of award-winning sports nutrition. It’s all about delivering top-notch nutrition products that fuel athletes and fitness enthusiasts alike. From protein powders to supplements, and even DNA testing kits, the range is designed to support every goal—whether that’s building muscle, burning fat, or boosting wellbeing and immunity. Plus, it’s not just about the products; it’s about a lifestyle that champions quality, science-backed ingredients, and sustainability.
Main Benefits at a Glance
Here’s why this project stands out:
- Over 10 million units sold—that’s a lot of happy customers!
- Free delivery on orders over £49, making it easier to get what you need.
- B-Corp certified with a score of 101, showing serious commitment to social and environmental performance.
- Manufactured in the UK to ensure quality and reduce environmental impact.
- Award-winning for product innovation, sustainability, and quality for over 25 years.
Exploring the Product Range
The product lineup is seriously impressive and tailored to fit every athlete’s needs. Whether you’re after protein powders, creatine, or slimming products, there’s something here. The categories cover everything from sports nutrition essentials to vitamins and minerals, plus specialized DNA kits for personalized insights. And it doesn’t stop there—there’s a 12 Week Challenge and a Fitness Hub to keep motivation high, alongside a Loyalty Club to reward regular customers.
Tailored Solutions by Goal and Sport
What’s cool is how the products are organized by goal and sport, making it super easy to find exactly what you need. Want to build muscle? There’s a section for that. Fat burning? Covered. Wellbeing and immunity? Absolutely. Endurance? You bet. And when it comes to sports, the list is extensive—from aerobics and athletics to rugby, triathlon, and even yoga and pilates. This means whether you’re a runner, a boxer, or a rock climber, there’s a nutrition plan that fits your lifestyle.
Quality You Can Trust
Quality isn’t just a buzzword here—it’s the foundation. Every product is made using best-in-class ingredients and undergoes independent testing to ensure it’s suitable for athletes. The UK manufacturing base helps keep standards high and environmental impact low. This commitment to quality means customers get products that are not only effective but also safe and reliable.
Project Impact on Sustainable Development Goals (SDGs)
- SDG 3: Good Health and Well-being – Promoting healthier lifestyles through nutrition.
- SDG 12: Responsible Consumption and Production – Using sustainable manufacturing practices.
- SDG 13: Climate Action – Minimizing environmental impact through local production.
- SDG 15: Life on Land – Supporting biodiversity by adhering to eco-friendly sourcing.
- SDG 17: Partnerships for the Goals – Collaborating with stakeholders to drive sustainability.
Why This Matters in Today’s World
In a market flooded with options, this project stands apart by blending science, sustainability, and a genuine passion for sports nutrition. It’s not just about selling products—it’s about empowering people to reach their goals while caring for the planet. With a B-Corp score of 101, it’s clear that social and environmental responsibility is baked right into the business model. So, whether you’re an elite athlete or just starting your fitness journey, this brand offers a trusted partner to support your health and performance every step of the way.





















