What is Aunt Sônia?
Aunt Sônia is all about a granola that goes beyond a simple breakfast option – it’s a love-filled journey that nourishes and delights. Born from a homemade granola recipe prepared with care on the trails of Machu Picchu in 1995, Aunt Sônia quickly became a symbol of comfort and tradition. This is not just granola; it’s a story of passion and creativity that has evolved from humble beginnings, where each ingredient was thoughtfully chosen. The result? A delicious taste experience that feels like a warm hug and continues to win hearts all over Brazil.
Main Benefits & Key Facts
Aunt Sônia offers a variety of products that cater to diverse tastes and dietary needs. Here are some key highlights – check them out:
- Offers of the day with fresh, lovingly-made recipes.
- A product range that includes Granola, Snacks, Bars, Cookies, Partner Brands, and Special Kits.
- A rich history established in 1995 and furthered by milestones such as production in a home garage in 1996.
- An evolution that went from a small operation to a factory in 1998, expanding the portfolio in 2000.
- A commitment to sustainability recognized by important certifications and a B Corporation status achieved in 2022.
The Evolution of the Granola Journey
The journey of Aunt Sônia is a narrative of perseverance and passion that traces back to its very first granola production on ancient trails. In 1995, when Marcos embarked on an adventure to Machu Picchu, a simple act of making 6 kg of granola turned into a magic moment that set the foundation for a cherished brand. By 1996, the production found its start in a humble garage, and soon, in 1998, the first factory was born. Each step, from inventive recipes to reinvention of healthy snacks, marked the evolution of a tradition evolving naturally over time… like a story unfolding slowly with exciting twists.
Product Range and Varieties
Aunt Sônia truly offers something for everyone with its creative and extensive product menu. The granola line features the likes of BRAZIL NUT, CHOCOLATE, FLAVORED GRANOLA, GLUTEN-FREE GRANOLA, LIGHT, LOW CARB, ORGANIC, PREMIUM, SAVORY, TRADITIONAL, and even X-PIN (SUGAR-FREE), ensuring there is an option for every preference. Complementing this are snacks such as CARAMELIZED, COCONUT CHIPS, COQUINHO, CASSAVA CRUNCH, FRUITS, NUT MIX, NUTS, and SEASONED treats. In the world of bars, options include NUT BAR, CEREAL BAR, and FRUIT BAR, while the cookies range from BRAZIL NUT COOKIE and CHOCOLATE COOKIE to the beloved GRANOLA COOKIES. The diversity extends further with partner brands like COFFEE HARVEST OF JOYS, GOURMET POPCORN, and ULTRABAR as well as limited edition SPECIAL KITS.
The Birth of a Tradition
What started as a simple act of kindness—making homemade granola for a group of adventurous friends—quickly turned into a tradition brimming with love and care. Marcos’s experience, fueled by the positive response from his friends, set the stage for turning a culinary delight into a thriving business. In a blend of passion, heritage, and innovation, Aunt Sônia was born. Today, every batch is a gentle reminder of its roots, where passion meets craftsmanship and love is baked into every granola bite. There’s always a nostalgic echo of those early days and the promise of quality that makes each package special.
Commitment to Sustainability and Quality
Aunt Sônia’s journey is strongly intertwined with a dedication to both taste and responsible practices. From the early days of the homemade granola to the present, sustainability has remained fundamental. The brand’s evolution reflects its responsibility toward the environment – an approach that embraces eco-friendly practices and certifications. This commitment is not just a business move but a heartfelt promise to contribute to a healthier planet. Every granola piece, every snack bar carries the legacy of sustainability, ensuring that delicious food also nurtures the world around us. It’s a blend of tradition and modern care for nature.
Project Impact on Sustainable Development
- SDG 3: Good Health and Well-being – Nourishing food that promotes a healthy lifestyle.
- SDG 8: Decent Work and Economic Growth – From a home-based venture to factory production.
- SDG 12: Responsible Consumption and Production – Emphasis on sustainable practices and certifications.
- SDG 13: Climate Action – A commitment to reducing environmental impact and advocating eco-friendly processes.
A Journey Fueled by Love and Sustainability
The story of Aunt Sônia is a testament to how love, heritage, and sustainability can blend into something truly special. It is a narrative that spans decades, a journey that began on a remote trail and evolved into a trusted and beloved brand recognized for its quality and environmental responsibility. Every product carries the signature touch of care and passion—a reminder of where it all began and an inspiration for future endeavors. With a strong focus on healthy living, authentic flavors, and responsible production, Aunt Sônia continues to inspire and enrich everyday life… always with that familiar warmth and genuine love that has defined its legacy.
