What This Project Is All About
This initiative is a trailblazer in the paper & paper products industry, driven by a clear mission: to deliver innovative paper solutions that protect and preserve our planet’s precious resources. It’s not just about making paper — it’s about making a difference. With a vision to be a catalyst for positive change, every paper product they provide is designed to contribute to a healthier planet. Rooted deeply in values like innovation, impact for good, authenticity, protecting and healing nature, and performance, this project sets a new standard for sustainability in North America and beyond.
Main Benefits That Make a Difference
Here’s what really stands out about this project:
- Uses high post-consumer recycled fiber products to replace virgin fiber, protecting and preserving forests.
- Creates more demand for wastepaper, reducing pressure on the waste stream.
- Recycled paper manufacturing uses up to 25% less water compared to virgin paper production.
- Reduces greenhouse-gas emissions by cutting down wastepaper sent to landfills and conserving carbon-sequestering trees.
- Consumes less energy in producing high post-consumer recycled fiber products than virgin paper.
- Donates a tree for every purchase through OneTreePlanted, supporting reforestation efforts.
- Holds a strong B Corp score of 115.1, reflecting its commitment to social and environmental performance.
Authenticity at the Core
Authenticity isn’t just a buzzword here — it’s a promise. This project champions building better values into every business decision. Honesty and transparency are non-negotiable. They hold themselves and their products to the highest standards, ensuring credibility is 100%. When it comes to business relationships and product ingredients, they’re upfront and clear. This level of authenticity builds trust and sets a foundation for lasting impact.
Leading the Way in Environmental Leadership
Environmental leadership means more than just talking the talk. This project acts as both educator and innovator. It teaches the benefits of making environmentally responsible paper choices and pushes the marketplace to rethink its habits. The goal? To spark a sustainable paper industry for tomorrow. Their market-leading environmental product lines don’t just talk about change — they prove what’s possible, paving the way for competitors and a true market shift towards sustainability.
Sustainable Production Practices That Matter
Every step in the production process is designed with sustainability in mind. By using high post-consumer recycled fiber, the project protects forests and reduces reliance on virgin fiber. It also tackles the waste stream head-on by increasing demand for recycled fiber, which helps keep wastepaper out of landfills. Water usage is another focus — recycled paper manufacturing uses up to 25% less water than traditional methods. Plus, less energy is consumed overall, making the entire process more eco-friendly. It’s a holistic approach that benefits the planet at every turn.
Project Impact on Global Goals
- SDG 12: Responsible Consumption and Production
- SDG 13: Climate Action
- SDG 15: Life on Land
- SDG 6: Clean Water and Sanitation
- SDG 17: Partnerships for the Goals
Connecting With Communities Through Education and Stewardship
Beyond products, this project is deeply invested in education and stewardship. It supports book publications, notebooks, and other educational materials that promote awareness about sustainable paper use. By engaging communities across North America, it fosters a culture of responsibility and care for forests and natural resources. This educational angle helps ensure that the message of sustainability reaches far and wide, inspiring individuals and businesses alike to make smarter, greener choices.





















