What Kin&Co Is All About
Kin&Co is a purpose-led culture consultancy that’s shaking up the traditional consulting scene. They’re not your typical culture consultants – instead, they design solutions for your people, with your people. Their approach is all about unlocking the power of purpose within organisations, helping build high performing, values-led, and purpose-driven cultures. Whether it’s through Purpose Activation, Culture Transformation, Employee Value Proposition (EVP), or Leadership Effectiveness, Kin&Co focuses on creating meaningful change that sticks.
The Main Benefit: Driving Performance and Purpose
Here’s what makes Kin&Co stand out:
- Clients like BT Openreach, sThree, and Grant Thornton trust them to build high performing teams and supercharge growth.
- They help organisations attract and keep the right people through tailored EVP strategies.
- Leadership upskilling is a key focus, enabling leaders to role-model the culture they want to see.
- They use behavioural science to boost performance, save costs, and deliver on strategy.
- Kin&Co’s purpose is crystal clear: to make every organisation work for the world.
- They’re a proud B Corporation with a stellar B Corp score of 98.9, reflecting their deep commitment to sustainability.
Purpose Activation: Unlocking Organisational Potential
Purpose Activation isn’t just a buzzword here. Kin&Co helps organisations tap into their core purpose to energise and align their people. This process creates a strong foundation for everything else – from culture transformation to leadership development. When people understand and connect with the organisation’s purpose, they’re more engaged, motivated, and ready to contribute their best. It’s about making purpose real and actionable, not just a tagline on a wall.
Culture Transformation: Building Values-Led Organisations
Transforming culture is no small feat, but Kin&Co makes it achievable by focusing on values and behaviours that drive success. They help organisations build cultures that are not only high performing but also inclusive, resilient, and adaptable. This means creating environments where experimentation is encouraged, innovation thrives, and change is navigated with confidence. The result? Organisations that don’t just survive but truly thrive in today’s fast-paced world.
Employee Value Proposition: Attracting and Retaining Talent
In a competitive market, attracting and keeping the right people is crucial. Kin&Co’s EVP strategies are designed to do just that – by clearly communicating what makes an organisation unique and why it’s a great place to work. This isn’t about generic perks or empty promises; it’s about authentic value that resonates with employees and candidates alike. The focus on intersectional diversity also ensures that the organisation benefits from a rich mix of perspectives and talents.
Project Impact: Aligning with Global Goals
- SDG 3: Good Health and Well-being – promoting healthy, supportive workplaces.
- SDG 5: Gender Equality – fostering equality through inclusive culture and policies.
- SDG 8: Decent Work and Economic Growth – building sustainable, purpose-driven organisations.
- SDG 10: Reduced Inequalities – embracing intersectional diversity to create fairer workplaces.
- SDG 13: Climate Action – committing to sustainability in every aspect of business.
Living Their Values: Sustainability and Community
Kin&Co walks the talk when it comes to sustainability and social responsibility. Their office is located in a sustainable shared workspace alongside cutting-edge ventures, and they operate paper-free with meat-free team meals. These choices reflect a genuine commitment to protecting the planet. Beyond that, their people strategy focuses on attracting diverse talent and nurturing their growth, giving them the freedom to be creative and deliver on the company’s purpose. It’s a culture that values contribution, creativity, and making the world a better place – one organisation at a time.





















