What Is Merits and Its Core Mission?
Merits is a unique platform that truly gives value to care. It’s all about recognizing and valuing actions that improve the lives of people, communities, and the planet. Imagine a new way to measure and certify the impact of care every single day. That’s what Merits brings to the table. It’s not just a platform; it’s a community where care, collaboration, sustainability, and prosperity come together. Everyone wins here, thanks to a gamification-based system that builds trust among people—citizens, businesses, public administrations, and the third sector all join forces to create positive social and environmental impact.
Main Benefits and Key Features of Merits
Merits offers a range of benefits that make it stand out:
- Engages citizens by encouraging donations, volunteering, and responsible actions rewarded with merits.
- Helps businesses innovate their social responsibility by supporting positive actions in their territories.
- Supports public administrations in activating territories and building digital innovation projects.
- Assists non-profits in innovating fundraising strategies and engaging donors and volunteers.
- Founded in 2016 in Milan, Merits is a Benefit Corporation focused on ESG strategies.
- Promotes care for self, community, and environment through concrete, measurable actions.
- Built on principles of joy, gratitude, care, responsibility, and equitable prosperity.
How Merits Builds Communities of Care
At its heart, Merits is about building communities characterized by care, collaboration, sustainability, and prosperity. It’s a platform where trust develops naturally among people. The community is made up of individuals and organizations who care for themselves, others, and nature through small daily acts. Care isn’t just a buzzword here; it’s part of everyday life—an attitude and concrete actions. No room for aggression or recrimination, just a collective effort to build something positive. Everyone contributes in their own way, without heroism or excess, always for someone, never against someone.
Merits’ Approach to ESG and Sustainable Development
Merits helps companies and public administrations innovate their ESG strategies by involving people in real, impactful actions. ESG stands for Environmental, Social, and Governance—the three pillars used to evaluate a company’s sustainability and socio-environmental impact. Merits translates these often abstract goals into concrete, measurable actions. It’s not just about corporate well-being or civic engagement; it’s a conscious investment in creating a culture of care. This culture strengthens collaboration and sparks creativity and cooperation within organizations and communities.
Understanding the Benefit Corporation Model
Merits operates as a Benefit Corporation, which is an evolution of the traditional company model. These corporations integrate profit objectives with a mission to have a positive impact on society and the biosphere. This means that Merits isn’t just about making money—it’s about making a difference. This legal status reflects a commitment to balancing business success with social and environmental responsibility, aligning perfectly with Merits’ core values and goals.
Project Impact: Sustainable Development Goals (SDGs) Linked to Merits
- SDG 3: Good Health and Well-being – promoting care for self and community health.
- SDG 11: Sustainable Cities and Communities – activating territories and fostering collaboration.
- SDG 12: Responsible Consumption and Production – encouraging sustainable behaviors.
- SDG 13: Climate Action – facilitating care for the environment through sustainable mobility and waste reduction.
- SDG 17: Partnerships for the Goals – uniting citizens, businesses, public administrations, and non-profits.
The Merits Community and Its Vision for the Future
The Merits community is a vibrant network of people and organizations committed to care as a normal part of life. It’s about multiplying the impact of many small, continuous actions. Together, these actions generate immense and sustainable change. The community values joy, gratitude, care, responsibility, and shared prosperity. It’s a space where everyone’s commitment counts, no matter how big or small. The vision? To build a culture of care that lasts, fostering collaboration and creativity for a better future.
