What is the Safely Risk Expert Group?
Imagine a world with zero fleet incidents… Sounds ambitious, right? That’s exactly the vision behind the Safely Risk Expert Group. This project combines behavioural psychology with cutting-edge telematics data to identify the highest risk drivers and tailor safety programs just for them. It’s not just about having telematics installed; it’s about what you do with that data. The team of experienced risk managers works closely with fleets to design, implement, and support customised safety programs that actually make a difference. Using real-time data and AI, they pinpoint risks and help fleets reduce accidents, cut costs, and boost overall safety. It’s a smart, data-driven approach to safer roads.
Main Benefits of the Safely Approach
Here’s what makes this project stand out:
- Behavioural psychology-backed telematics data identifies the highest risk drivers.
- Individualised training, rewarding, and intervention programs tailored to each fleet.
- Customisable onboarding process that screens drivers rigorously to prevent high-risk individuals from getting behind the wheel.
- Real-time AI-driven risk identification for proactive safety management.
- Comprehensive reporting tools that provide detailed insights into driver performance and vehicle safety trends.
- Secure Document Centre for managing certifications, inspection reports, and policies.
- Flexible e-learning modules that adapt to drivers’ specific needs based on behaviour data.
- Psychometric testing to understand drivers’ personalities and tailor interventions effectively.
Onboarding Process: Setting Drivers Up for Success
Safely’s 7-step onboarding process is no joke. It’s designed to make sure every driver joining the platform is fully prepared and safe on the road. This process is customisable to fit individual fleet requirements and includes rigorous screening to weed out high-risk drivers before they even get behind the wheel. The result? A culture of accountability and readiness where only the most qualified drivers are entrusted with fleet responsibilities. It’s about starting strong and keeping safety front and centre from day one.
Intervention Matrix: Tailoring Safety to Each Driver
Every driver is unique, and Safely gets that. That’s why they developed a customisable intervention matrix. This system tailors interventions based on each driver’s behaviour and risk profile, addressing specific areas where improvement is needed. It’s not a one-size-fits-all approach — it’s personalised, relevant, and effective. By focusing on individual needs, this strategy helps correct risky behaviours and fosters a safer driving culture across the entire fleet. The impact? Fewer incidents and a stronger safety mindset all around.
Tools That Empower Safer Journeys
Safely offers a suite of tools designed to keep fleets safe and efficient. Their walkaround checklists guide drivers through essential vehicle checks before every journey, spotting potential issues early and reducing accident risks. The reporting section unlocks the power of fleet data, delivering customised insights straight to your inbox to help make informed decisions. The Document Centre acts as a secure hub for all critical files, from driver certifications to inspection reports, with controlled access for authorised personnel only. And the e-learning platform sends targeted training modules based on driver behaviour, ensuring continuous skill improvement. Together, these tools create a comprehensive safety ecosystem.
Project Impact: Aligning with Global Goals
- SDG 3: Good Health and Well-being – by reducing accidents and promoting safer driving habits.
- SDG 9: Industry, Innovation, and Infrastructure – through the use of AI and telematics technology.
- SDG 11: Sustainable Cities and Communities – by enhancing road safety and reducing traffic incidents.
- SDG 12: Responsible Consumption and Production – via efficient fleet management and reduced waste from accidents.
- SDG 17: Partnerships for the Goals – combining expertise and technology to achieve safety improvements.
Psychometric Testing: Going Beyond the Numbers
What really sets Safely apart is the use of psychometric testing in driver assessments. This isn’t just about metrics and data points; it’s about understanding the person behind the wheel. By diving into personality traits and behavioural tendencies, Safely can personalise interventions to target exactly where a driver needs support. This deep insight maximises the effectiveness of safety programs and helps create a fleet culture that’s not only safer but smarter. It’s a fresh, innovative take on driver safety that goes beyond the usual checklists and reports.
