What Richardson Media Group Is All About
Richardson Media Group is a certified B Corporation that’s all about paid media planning, media buying, and SEO management. This women-owned agency stands out with a people-first, compassionate work culture that benefits both employees and partners. As the very first B Corp marketing agency in New Hampshire, they’re deeply committed to supporting local and regional communities by dedicating time and resources to meaningful causes. Aligning with like-minded folks who share their mission, Richardson Media Group uses paid advertising campaigns and organic search strategies to make a positive impact.
The Main Benefits of Their Paid Media Campaigns
Their paid media campaigns deliver measurable results across a wide range of digital and traditional media channels, including:
- Paid social media platforms like Meta (Facebook/Instagram), TikTok, LinkedIn, YouTube, and more
- Paid search efforts such as Google Ads
- Streaming audio and video on Spotify, Pandora, and Over-the-top TV (OTT)
- Out-of-Home (OOH) advertising including billboards, street furniture, and transit ads
- Traditional media like radio, broadcast TV, and print newspapers and magazines
A Hands-On, Data-Driven Approach
Based in Portsmouth, Richardson Media Group combines a state-of-the-art, data-driven approach with old-school attention to detail. The goal? To help brands grow awareness and drive quality leads into their acquisition funnels. Thanks to collaborations with creative and web partners, this agency offers the diversified support of a full-service firm. Campaigns are managed on an ongoing basis, strategies refined, and actionable insights provided—covering everything from ad creatives to landing pages.
SEO Campaigns That Truly Deliver
Their SEO campaigns focus on delivering measurable improvements, such as:
- Boosting organic search rankings on major search engines
- Enhancing site speed and mobile friendliness for a better user experience
- Creating “sticky” content that keeps visitors engaged
- Implementing essential SEO guidelines during website development
- Increasing organic traffic from high-quality leads and target audiences
Plus, SEO efforts can actually boost the performance of paid media campaigns. Richardson Media Group kicks off every project with an SEO strategy session, digging into competition, audience personas, geographic targets, and more. On-site optimization and a solid content development plan keep campaigns aligned with the latest Google algorithm updates.
Collaborative Campaign Execution
Richardson Media Group leads the charge alongside design and web partners to implement campaign deliverables and landing pages for both traditional and digital marketing efforts. They assemble flexible, customized teams tailored to the specific needs of each paid media advertising and SEO client. This approach delivers full-service agency performance—without the inflated price tag.
Project Impact: Aligning with Sustainable Development Goals
- Quality Education (SDG 4) – Supporting educational clients with targeted campaigns
- Industry, Innovation, and Infrastructure (SDG 9) – Driving growth in technology sectors
- Reduced Inequalities (SDG 10) – Partnering with non-profits to amplify their messages
- Decent Work and Economic Growth (SDG 8) – Promoting professional services and job creation
- Partnerships for the Goals (SDG 17) – Building strong collaborations with clients and vendors
Experience and Partnerships That Make a Difference
Since opening in 2014, Richardson Media Group has built a network of carefully vetted vendor and agency partnerships. These alliances include creative firms, public relations experts, web developers, and other marketing consultants. Beyond external collaborations, the agency values strong, communicative relationships with clients and their internal marketing teams—ensuring every campaign is aligned, transparent, and effective.
