What the OxfordSM Project Is All About
Oxford Strategic Marketing (OxfordSM) is all about helping organisations grow for the better. They dive deep into strategy, planning, change management, and capability consulting to deliver growth that sticks. It’s not just about quick wins; it’s about strategic clarity and real change across marketing and sales that lasts. Their approach? Giving teams the context, clarity, and confidence to make the big growth choices and tell the story that lands and lives in the real world.
The Main Benefit of OxfordSM’s Approach
Here’s what makes OxfordSM stand out:
- 20+ years of partnership experience with global brands
- Focus on the 20% of efforts that drive 80% of growth
- Cross-functional thinking that compresses months of work into weeks
- Change that goes way beyond learning — it’s about how work gets done and what people actually do
- A B Corp score of 97.3, showing commitment to people, planet, and profit
Strategy That Cuts Through the Noise
OxfordSM’s strategy consulting is all about clarity that cuts through the clutter. They don’t just hand over templates or generic plans. Instead, they help teams get the context and confidence needed to make those big, sometimes tough, growth decisions. It’s about telling the right story — the one that sticks and drives real impact. This clarity helps teams focus on what truly matters, making growth choices that are both bold and grounded.
Growth Planning That Works Smarter, Not Harder
Growth planning with OxfordSM isn’t about ticking boxes or filling out templates. It’s about joined-up, cross-functional thinking that zooms in on the critical 20% of actions that will make 80% of the difference. They compress what could take months into just weeks, helping organisations move fast and smart. This approach ensures that growth plans are not just ambitious but also actionable and aligned across teams.
Change and Capability: Beyond Just Learning
Change management at OxfordSM goes way beyond traditional learning programs. It’s about changing how work actually gets done and what people do day-to-day. The goal? Making it easier for teams to have the right growth impact together. This means embedding new ways of working and new capabilities into the fabric of the organisation — not just ticking off training sessions but truly shifting behaviours and outcomes.
Project Impact: Linking to Sustainable Development Goals (SDGs)
- SDG 8: Decent Work and Economic Growth — driving sustainable economic growth through strategic clarity and capability building
- SDG 9: Industry, Innovation, and Infrastructure — fostering innovation in marketing and sales strategies
- SDG 12: Responsible Consumption and Production — embedding people and planet considerations into business practices
- SDG 17: Partnerships for the Goals — collaborating with global brands and partners to amplify impact
OxfordSM’s Commitment as a B Corp
As a certified B Corp, OxfordSM is committed to making business good for people, planet, and profit. This isn’t just a tagline — it’s baked into how they operate and the opportunities they seek within organisations. Their work accelerates commercial success while ensuring positive social and environmental outcomes. It’s a balanced, forward-thinking approach that aligns growth with responsibility, making sure business success benefits everyone involved.
