What The Future Collective Is All About
BOLD IDEAS SHAPE TOMORROW. The Future Collective stands out as a strategic, future-focused creative agency, dedicated to helping ambitious brands spark lasting change. It’s not just about flashy campaigns or quick wins; it’s about crafting work that truly stands the test of time. With a sharp mix of creativity, strategy, and forward-thinking, this team of imaginative thinkers and pragmatic doers collaborates closely to bring ideas to life that matter.
The Main Benefit: Driving Lasting Change
At the heart of The Future Collective’s approach lies a commitment to adaptability and innovation. Here’s what sets them apart:
- Over 40 years of combined experience in design, retail, brand strategy, and digital transformation.
- A culture that embraces the unexplored and the blank canvas — no challenge is too unwritten or too new.
- A collaborative ethos that values partnership over ego, ensuring meaningful client relationships.
- A diverse client portfolio featuring iconic brands like Adidas, Audi, Jimmy Choo, and Versace.
- A strong B Corp score of 81.3, reflecting a commitment to social and environmental performance.
The Story Behind The Collective
Kate Shepherd and Matt Parry, the co-founders, bring a powerhouse of expertise to the table. Between them, they’ve clocked over four decades in the trenches of design, retail, brand strategy, and digital transformation. But it’s not just their experience that drives the agency — it’s their shared belief in collaboration over ego. Alongside a talented team of creatives and strategists, they lead with a genuine passion for building deep, meaningful partnerships with clients. It’s this foundation that fuels their ability to tackle challenges that might not even have a name yet.
Expertise That Evolves With You
The Future Collective’s capabilities are never static. They thrive on change and welcome the unknown with open arms. Whether it’s a new market, an emerging technology, or a fresh brand challenge, they’re ready to dive in. This adaptability means clients get solutions tailored not just to today’s needs but tomorrow’s possibilities. It’s about creating timeless work that resonates long after the initial launch.
Clients Who Trust The Future Collective
The agency’s impressive client list reads like a who’s who of global brands. From the sleek lines of Audi and the iconic style of Jimmy Choo to the innovative spirit of Twilio and the luxury of Versace, The Future Collective has earned trust across industries. Other notable clients include:
- Adidas
- Arla Foods
- Capita
- Henley Business School
- Howdens
- London Design Festival
- Michael Kors
- Oracle Netsuite
- Selfridges Group
- Vans
Each partnership is built on a foundation of collaboration, creativity, and a shared vision for the future.
Project Impact and Sustainable Development Goals (SDGs)
- Quality Education (SDG 4) – Empowering brands to educate and inspire through meaningful storytelling.
- Decent Work and Economic Growth (SDG 8) – Supporting sustainable business practices and innovation.
- Industry, Innovation, and Infrastructure (SDG 9) – Driving digital transformation and creative solutions.
- Reduced Inequalities (SDG 10) – Encouraging inclusive strategies and diverse perspectives.
- Partnerships for the Goals (SDG 17) – Building strong collaborations that amplify impact.
Getting in Touch and Location
For those curious to learn more or with a brief in mind, The Future Collective is open to conversations. Matt Parry and Kate Shepherd, the co-founders, are approachable and ready to connect. The agency operates out of Studio 14, Burrough Court, Melton Mowbray, Leicestershire, LE14 2QS — a creative hub where ideas come to life.
