What Lara Media Is All About
Lara Media designs sustainable and energetic solutions that promote powerful communication and engagement strategies. Their focus? Helping companies and organizations connect deeply with the hearts and minds of BIPOC communities. It’s not just about messaging—it’s about creating meaningful connections that resonate on a personal level.
The Main Benefit of Their Approach
At the core of Lara Media’s work is a commitment to community-driven change. Here’s a quick snapshot of what they bring to the table:
- B Corporation certified with a strong social and environmental impact score of 87
- Largest Latina-owned firm in the Pacific Northwest
- Certified MBE, WBE, and DBE Business (#7923)
- Specialized services including Communication, Engagement, Research, and Translation
- Trusted by notable clients like Oregon Health Authority, TriMet, and Energy Trust of Oregon
Services That Make a Difference
Lara Media’s expertise spans several key areas: communication strategies that truly speak to diverse audiences, engagement tactics that build lasting community bonds, thorough research to understand needs and perspectives, and translation services that ensure messages cross language barriers effectively. They don’t just talk the talk—they tailor every step to fit the unique cultural and social contexts of their clients.
Commitment to Diversity, Equity, and Inclusion
Celebrating diversity and honoring all cultures isn’t just a tagline for Lara Media. It’s embedded in their mission. They believe the most efficient way to change the world is through the power of community. This means fostering respect for nature, universal human rights, and economic justice. Their work supports DEI training, community building, and public engagement initiatives that uplift marginalized voices.
Honoring the Land and Its People
Lara Media acknowledges the Greater Portland region as the traditional lands of the Multnomah, Kathlamet, Clackamas, Cowlitz, Bands of Chinook, Tualatin Kalapuya, Molalla, and many other tribes. This land acknowledgment reflects their respect for Indigenous communities and the histories that shape the region. It’s a reminder that sustainable communication also means honoring the roots and stories of the people connected to the land.
Project Impact on Sustainable Development Goals (SDGs)
- SDG 10: Reduced Inequalities
- SDG 11: Sustainable Cities and Communities
- SDG 13: Climate Action
- SDG 16: Peace, Justice, and Strong Institutions
- SDG 17: Partnerships for the Goals
Addressing Systemic Racism and Social Justice
Racism has been a part of America’s broken system for far too long. Lara Media calls out how racism has been institutionalized and weaponized, making immoral words and actions the norm rather than the exception. Their work actively challenges these injustices by promoting equity and inclusion through every project. It’s about changing narratives and systems—one community at a time.
