GlobeScan insights and advisory

GlobeScan is an insights and advisory firm that specializes in trust and sustainability. By providing customized insights, it helps organizations navigate societal expectations and craft effective strategies. With a focus on purpose and engagement, GlobeScan empowers clients to lead with confidence in a rapidly changing world.

GlobeScan: Insights and Advisory for Trust and Sustainability

What GlobeScan Is All About

GlobeScan | KNOW YOUR WORLD. LEAD THE FUTURE. GlobeScan is an insights and advisory firm specializing in trust, sustainability, and engagement. The firm equips clients with robust insights to navigate shifting societal and stakeholder expectations, crafting evidence-based strategies that reduce risks while creating value for organizations and society. An independent, international insights and advisory consultancy, GlobeScan delivers knowledge that helps decision-makers truly know their world and transform that knowledge into smart strategies. Its approach centers on purpose and trust, fused with a passion for a sustainable and equitable future…

Main Benefits and Key Figures

This project in the advertising & market research industry leverages customized insights and strategic advisory services to simplify decision-making. All of this is powered by engaging passion and a rich history of data-led research. The impressive numbers below highlight the outstanding impact of GlobeScan’s work:

  • 97,600+ citizens engaged across the world
  • 27,600+ key opinion leaders engaged
  • 20 thought leadership reports published

Customized Insights for Strategic Decision-Making

GlobeScan offers customized insights tailored to understanding the concerns, expectations, and varied perspectives of key stakeholders. Decision-makers from companies, NGOs, and governmental organizations rely on these insights to navigate today’s complex and fast-changing landscape. In a world where clarity is vital, the firm provides practical intelligence on the emerging issues that influence the realms of trust and reputation. Every piece of research and every piece of advice is grounded in the firm’s core values of purpose and sustainability… fueling strategic moves that lead to new, smart, and effective strategies.

GlobeScan Trends Research and Methodology

GlobeScan conducts a series of long-term research studies engaging both consumers and professional stakeholders. This research not only equips clients with timely intelligence but also helps shape conversations about the most important issues of the day. Through its trend research, GlobeScan ensures that insights evolve with the current context, accommodating changes in societal norms and stakeholder expectations. The platforms it develops support a continuous dialogue, reinforcing trust and purpose in every strategy formulated. Such a dynamic approach resonates well in a conversational, engaging manner that feels both accessible and informed…

Trusted by Leading Global Clients

GlobeScan’s reputation is built on long-standing relationships with renowned global brands and organizations. The extensive list of clients includes companies and institutions such as 3M, Abbott, ABInBev, Adobe, Amnesty International, Anglo American, Bayer, BBC, BP, C&A, Clorox, Coca Cola, Danone, Dior, eBay, Heineken, IKEA, Intel, McDonald’s, Nestlé, Nike, Unilever, Walmart, Walt Disney, WWF, and many more. This impressive roster demonstrates the firm’s capacity to work with diverse organizations across industries. The dedication to purpose, sustainability, and trust results in tailored, insightful strategies that empower clients to lead into the future with unwavering confidence.

Delivering Impact through Purpose and Sustainability

Success in today’s intricate and fast-changing world requires more than just reactive measures—it demands a deep understanding paired with proactive strategic planning. GlobeScan’s insights serve as the foundation for leaders to address issues and trends that have a direct impact on society. By consistently highlighting and analyzing material concerns, the firm plays a pivotal role in shaping strategies that are both risk-averse and value-generating. There is a casual charm in the meticulous way data is translated into actionable strategy, which sometimes feels like sitting down with a trusted friend who knows exactly where the opportunities and challenges lie…

Project Impact and Linked SDGs

  • SDG 8: Decent Work and Economic Growth
  • SDG 9: Industry, Innovation and Infrastructure
  • SDG 12: Responsible Consumption and Production
  • SDG 13: Climate Action
  • SDG 17: Partnerships for the Goals

Charting a New, Sustainable Future

With a keen focus on sustainability and a commitment to trust and purpose, GlobeScan paves the way for organizations seeking to secure a competitive edge in an ever-evolving landscape. The firm’s advisory services and innovative research practices are not just about understanding today—they are designed to lead tomorrow. Habitually engaging over 97,600 citizens and 27,600 key opinion leaders worldwide, GlobeScan builds bridges between analytical insights and real-world applications. In doing so, it champions a future where strategic decisions are made with clarity, purpose, and a recognition of the broader impact on society, ensuring that every strategy is as dynamic and engaging as the conversation around it…

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