What the Project Is: SIMPLICITY Introduction
SIMPLICITY is an international communications agency with offices in Chile and the United States and a network of affiliates throughout Latin America. This comprehensive, full-service system offers innovative solutions to complex communication problems. Founded over 12 years ago, the project emphasizes understanding every nuance of a problem through thorough diagnostics and the diverse perspectives of its multidisciplinary team. Every problem is met with a blend of meticulous analysis and creative insights that speak to a world where communication is both an art and a science… a true testament to thoughtful strategy in a dynamic market.
Main Benefit: Key Figures and Facts
SIMPLICITY’s approach is distinguished by its clarity of purpose and impressive track record. Key figures and facts include:
- Over 12 years of experience in international communications.
- A comprehensive diagnostic framework that ensures every aspect is understood.
- A strategic methodology that analyzes all scenarios.
- Full-service problem solving that provides peace of mind in any industry.
- Creative and innovative solutions that consistently deliver results.
Different Topic: Expertise Areas Deconstructed
Services are meticulously designed to tackle the most complex communication challenges. SIMPLICITY provides expertise in business communication intelligence, communications and reputation, creativity and innovation, crisis, disputes, and risks, brand development and management, and public as well as corporate affairs. Every service element is woven into a fabric of deep understanding and diverse knowledge. There is a vibrant energy to the way these capabilities come together, providing solutions that are both reliable and forward-thinking, ensuring stakeholders are always a step ahead in the ever-evolving world of communications.
Different Topic: A Blog that Speaks Volumes
The blog associated with this project is a dynamic narrative hub that offers insights, trends, and engaging stories. The blog covers topics ranging from economic adaptability to cultural celebrations. Featured entries include:
- ADAPT TO ECONOMIC CHANGES: HOW BRANDS CAN STAY COMPETITIVE AGAINST TARIFFS AND MARKET VOLATILITY IN THE U.S.
- VENDIMIA FEST: THE COUNTRY LIVES IN FULL BARRIO ITALIA
- THE FOUR KEYS TO RISK COMMUNICATION
- THE THREE DIGITAL TRENDS YOU CAN’T MISS IN 2025
- THE VIÑA FESTIVAL: AN EVENT THAT COMMUNICATES MORE THAN WE THINK
- Q&A WITH MARGARET VALENZUELA: THE ROLE OF PUBLIC AFFAIRS IN A COMMUNICATIONS AGENCY
This rich mix of topics mirrors the agency’s dynamic approach to marrying thoughtful strategy with creative flair… a conversational space where insights feel direct and engaging, inviting every reader to stay connected with the latest in communications.
Different Topic: The Visionary Directors at the Helm
The project is steered by a team of visionary directors whose names have become synonymous with excellence in strategic communications. The directors’ team includes:
- MATÍAS CARTAJENA – FOUNDER AND CEO
- PAULA LACÁMARA – FOUNDER AND GENERAL DIRECTOR OF COMMUNICATIONS
- EDUARDO BERTRÁN – FOUNDER AND CREATIVE DIRECTOR
- ANDRÉS BENÍTEZ – PARTNER AND DEVELOPMENT DIRECTOR
- EMIGDIO ROJAS – MANAGING PARTNER USA AND LATAM
- CHRISTIAN VIANCOS – PARTNER AND CRISIS DIRECTOR
- MARGARET VALENZUELA – PARTNER AND DIRECTOR OF PUBLIC AFFAIRS
- TOMÁS CASTIGLIONI – PARTNER AND CREATIVE DIRECTOR
Each leader brings specialized skills to address complex challenges, ensuring that robust strategies are in place to solve the most difficult communication problems. Their combined experience creates a vibrant mosaic of leadership that continuously pushes the boundaries of innovation and excellence…
Project Impact: Linking to Sustainable Development Goals
- SDG 8: Decent Work and Economic Growth
- SDG 9: Industry, Innovation and Infrastructure
- SDG 11: Sustainable Cities and Communities
- SDG 17: Partnerships for the Goals
The impact of SIMPLICITY is not confined solely to improved communications—it stretches into the realm of sustainable development. By ensuring transparent, creative, and effective communication strategies, the project supports economic growth, drives innovation, and fosters partnerships that build resilient communities. These goals serve as markers of progress, aligning each project phase with global aspirations to create a better, more connected future…
Different Topic: Keeping In Touch and Future Horizons
Direct and accessible communication remains a cornerstone of the project. For stakeholders in Chile, the headquarters is located at Av. Presidente Errázuriz 2999, Piso 4, Las Condes, Santiago de Chile, and can be reached via hola@wearesimplicity.com or +56 (2) 2810 0900. Meanwhile, the U.S. office is strategically positioned at 1395 Brickell Avenue, Suite 800 Miami, FL 33131, available at hello@wearesimplicity.com or +1 (917) 421 0474. These contact points underscore a commitment to real-time, personable, and effective dialogue, ensuring that innovative solutions and strategic guidance are always within reach. The blend of international presence and dynamic team leadership continues to open new horizons, paving the way for future explorations in both local and global arenas.
